How Do I Get Traffic to My New Directory
|Date Added: December 06, 2011 11:21:41 PM|
|Category: Internet: Directories|
When starting a new directory people have to realize they can not just sit and wait on traffic to come. They must work diligently at finding places to place there link. There are several places to look for links such as travel sites, furniture sites, and flooring sites that have directories on their back pages with various categories. Many times those sites do not maintain a category specifically for directories. Sometimes you have to go to other directories, like yours, that have that specific category. Usually directories have the category "Directories" listed as a subcategory under "Computers & Internet", "Computers", "SEO" or "Internet" and sometimes there is a top level category called "Directories" so pay attention because each directory is different and some use a standard category dump and others make up their own categories and subcategories so try to look around before you give up. It is very important not to just submit your link to a random category because it will devalue your back links and search engines look for quality meaning they prefer listings to be categorized. Also, you must have your meta tags filled out with correct keywords and accurate discriptions of what your site is about.
Some directories are great and some are horrible. You have to weed out and pick and choose what directories you would like to submit your link to and that can be hectic and very time consuming. When searching for directories make sure that a directory has maturity, a decent page rank, a lot of links which can indicate its traffic but that's not always the case, and make sure that the other links are of great quality and have reasonable page ranks as well. And if that directory advertises other directories make sure that those other directories have different ip addresses from their other directories in their network because you want to reduce risk especially in bulk submissions of a particular network in case you have server issues. Sometimes, not always, directories that are new tend to shut themselves down after a few months or a year because they do not have that much traffic and do not want to work hard or they are just not knowledgeable about why they are not getting traffic and shut down because its not a success, so if you choose a paid link with them then you just waisted your money because some directories allow you to submit a regular permanent link for a reasonable price for as long as that directory is in existence, so try to find out if that directory is atleast a couple of years old, or if it is new, make sure that if you are familiar with the company or individuals that run that directory have other successful older directories.
PageRank is not always an indicator that a directory is good but it is ideal because Page Rank usually has to do with great and new and unique content rather than its traffic. Sites can have a high page rank or PR but have low traffic. You want your directory to be on a high PR site because that means its of good quality, and it has been said to seek high page rank sites to place your link because it will help your PR improve overtime as you continue to linkbuild. There are some sites that only have a PR of 0 but have excellent traffic but some PR0 sites do not have traffic at all and those are the sites to avoid, PR0 and no traffic. Some directory scripts, such as the PHPLD script, have site statistics where you can check the traffic of that site. It usually is either on the right or left sides of the directory and it has something that says "Todays Links" and that number can range from 0 to 200+ links that have been submitted to that directory on that day. Sometimes I like to choose sites that have numbers that range from 10 on up.
Sometimes really great directories are expensive and have a high page rank so if they offer a free reciprocal link then jump on it. The free reciprocal link option requires that you place a link to their site on your site then they are supposed to return the favor of linking back to you. When you fill out the form please tell them where you have placed their link for faster approval of your link because some directories delete your link submission if they do not see a link back to their site from your site, or you may have linked back to them but then you fail to tell them then you will have the same result of rejection. If the form makes claims that it does not see your link then send the directory owner an email through "Contact Us" link and explain and give details of your site and your email and what happened.
Experts say that one way links are better than reciprocal links. If you want to find inexpensive paid links for one way links then this may help: in yahoo or google search engines type in the search box with the quotes included: "regular links" "featured links" "reciprocal" "$1." or whatever dollar amount you are willing to pay for each link and include the period after the dollar amount too. Sometimes you have to be careful because the sites that offer low dollar amounts will not tell you that its per year until you submit it and are led to the paypal screen and then it will say per year and sometimes they will lie on the form and say "lifetime", "unlimited" or "forever" and then when you get to the paypay screen it will say "/yr" so do not press the paypal button if you are not interested in a per year listing just move on, then they will send you an email that you have been rejected because of non payment.
Also, Directory Critic is a great place to find directories. Directory Critic lists thousands of niche and general directories. They have them categorized as "Paid", "Reciprocal", or "Free" or a combination of some or all. They also list the PR of each directory as well as the date the directory was added to Directory Critic. Directory Critic can list PR 9, PR 8, PR 7, PR 6, PR 5, PR 4 and so on to be categorized if you press the "PR" button link at the top of the page. This site is an SEO tool so use it. Also, PR changes so you have to make sure you check each directory's PR on your own. I use PRChecker.Info
I hope this little informational article on directories has helped you in some way of learning how to link build.
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